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Greg Cowlishaw

Director of Sales

Get to Know Greg

Greg is responsible for leading the overall sales, business development and market development efforts in the United States, as well as emerging international markets. His focus and passion is developing a strategic, loyal, and diversified distribution network across all market segments and ensuring end-user customers have the best-in-class experience with S-5!

Greg joined S-5! in 2010 and brings nearly 25 years of construction industry experience. He directs the strategic planning and implementation of sales, market development and brand awareness with his team and develops new channels to market via analysis and relationship building.

He works daily with contractors, distributors and the design community to build trust and transparency through relationship-driven sales.

He is passionate about the S-5! story–from its innovation to its customers–and attributes the company’s core values, vision and understanding of its installers’ deep concerns and needs to the ongoing growth and development of the strongest distribution network in its space.

Outside of work, Greg enjoys the outdoors with family and friends, especially mountain biking, trail run /hiking and backpacking. And, if he wasn’t land-locked in Colorado, he would still be scuba diving every week.


  • BBA in Marketing and Management & Sales, Baylor University

Notable Accomplishments

  • Growing the sales team from a 1-person-show to multiple team members, who (along with all other S-5! departments) have experienced consistent growth each year
  • Developed the most loyal and strongest distribution partner network for our product applications in the world
Project Dashboard & Product Downloads


Recent Snow Projects

Recent Solar Projects

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